Riot Games


animated logo

Riot briefed us to develop a cool brand for the League of Legends UK League Championship. The brief was to keep it cool, slick and modern, and crucially make it jump out against other Esports brands. Launched in Jan 2019, the project included the logo family, animated logo, on screen animated assets, style guide and example event graphics.

logo family

More Work

Natural Motion

CSR2 Racing

Creating a high octane animated logo and brand guidelines.