To launch the game’s first official global competition, Legends of Runeterra needed an epic new tournament brand.

Working with themes of prestige, strength and honour, we designed a premium logo that could stand the test of time. The logo is built so it can be localised and adapted with the title of the competition changing bi-monthly.

The flag intro animation for the grand opening of the tournament built anticipation and added to the sense of occasion. Expanding the brand to screen design we gave every stage of the tournament an opulent and highly detailed treatment. We brought the screens to life with elegant animations and created a complete broadcast assets toolkit that was complex to build but easy to use.